Marketing from the Outside In
It’s natural to hope that you will build it and they will come. But at Henriott Marketing Strategies, we know that customers buy for their reasons, not yours. That’s why every project we undertake focuses on your customers by leveraging our proprietary “Outside In” marketing methodology.
With our CMO to Go™ service we work with early stage software and services firms as an outsourced marketing executive. We develop go-to-market positioning and strategy
and then implement a disciplined, cost-effective plan.
Since most of these clients don’t have a marketing team in-house, we quickly deliver results by leveraging an extensive network of partners who provide specialized services in the areas of website development, copywriting, graphic design, public relations, event planning and direct marketing.
Henriott Marketing Strategies also works with a number of large software providers who need a resource with an executive mindset to lead a large project like a product launch or repositioning. Regardless of your company size, our service offerings all focus on a single, ultimate goal: helping you realize measurable revenue gains.
CMO to Go
Product Marketing Analyst
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